The UX Conference

The practice of UX is relatively young when compared to marketing. Our community has certainly come a long way in recent years, but our friends in marketing have decades of learning on us. In this talk Martyn takes us through some of reasons that the challenges designers face today can be solved by learning more about the history of marketing and how many of the trends we see in UX today are a result of innovations dating back to the mad men era.

In this talk Chimmy will explore how to communicate user needs as business needs.

Monzo's mission is to make money work for everyone. This is the story of how design helped us accelerate from prepaid cards to fully fledged bank, bringing our incredible community with us every step of the way. Hot coral cards and intuitive interactions, coupled with seamless customer service, are just a few of the ways we've reached over 1.3 million customers already and continue to grow by thousands more everyday.

Why you should swear in your comms to gin drinkers: Measuring and using personality insights in a digital context. In this talk, Patrick will explain the science of personality and how to measure it in your users, both actively and passively (and online and in real life). He will also explain how to practically use these insights in your digital outreach, making websites and communications which speak to users in the targeted manner to which their personalities respond the best.

All of the experiences that reach the customer are a result of the decisions we make, and the way in which we make these decisions not only impacts the customer experience but also our own experiences in the workplace.

In this talk I’ll be exploring how we can design the space to have more effective interactions between Marketing and UX; to make better decisions faster; and ultimately to deliver more value to the customer and create a happy place to work.

In this talk Francesca will share the lessons she's learned about blending UX and Marketing.

This talk will draw on Tammie's experience being a designer in open source, not only exploring how UX design and marketing works in that industry, but also looking into the future of how we can create a space for designers to thrive.

Many outside the UX circles tends to focus on the wireframes and visuals as the main product of UX. To me, the real magic happens though before. Your company may have been in business for many years but how well do you really know your users and stakeholders? I will look into how UX and user tests can improve collaboration and sharpen your argumentation.

The cracks are showing, and they are deeper each time we meet. We are getting increasingly frustrated with how things are. Eventually we have ‘the talk’ and decide it is time to go our separate ways.

We’ve all been there, breakups are hard. Leaving a job to a new role is hard. Losing customers to another product is hard.

This talk will reveal the deep connection between relationship and user experience, and provide useful tools to develop a strong and happy bond.

This talk is about growing a business through good user experience. When you hear this, you may think that I just mean “good design means more customers”, but this talk goes deeper than that. I will talk about applying UX throughout a business and how this kind of user focused thinking, can allow your business to grow more organically, with less penny pinching, less cost and in less time.